As the “face” of buildings, facade designs are as multifaceted as the architecture itself. To ensure unlimited design freedom in this area, Alucobond, as a subsidiary brand of 3A Composites GmbH, manufactures high-quality aluminium composite panels that imitate the interplay of light and shadow on the facade, giving it depth, plasticity and profile. For this customer, we took care of the architect communication, developed three new facade structures, and designed the product brochures as well as a matching reference site for the web.
Strategy & Consulting
If you want to appeal to architects, you need more than the right story – aesthetics also play a major role. For Alucobond we developed a sales tool that meets these requirements: foldable sample panels. Milled. Printed. Prepared with graphics. These enabled us to go one step further and transform the various processing options from fantasy to reality.
Architecture of contrast
Sharp-edged features or round, curved facades – in each case with high-contrast imagery. If your building needs to make a positive statement, Alucobond with its premium “Façade Design” solution is your go-to partner. The panels used in the company’s “Print & Freeform” modular solution can be individually shaped and additionally printed. The panels also impress with their figurative plasticity and, depending on the position of the sun, bring new dimensions to the facade. A new stage for the interplay of light and shadow.
Sample boards, but without a clever trick? Not our style! For the new product design we indulged our playful instincts – and developed shapes and graphics that command attention. The resulting milled materials can be folded and thus create a completely new approach to facade design. Whether diagonal, vertical or both combined – printed or graphically enhanced – architects now want to play with these panels. Plasticity, successfully staged. For stories with real depth.
And because good stories are for sharing, we also added a corresponding reference page to Alucobond’s existing website. It’s entitled “Facade Show”. And it doesn’t disappoint. Designed with great attention to detail, projects can now also be filtered precisely, intelligently and on the basis of the target group. It’s well worth a visit – and not only once.