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atelier 522 Thermopal trade fair booth design red
atelier 522 Thermopal trade fair booth design red
atelier 522 Thermopal trade fair booth design red
atelier 522 Thermopal trade fair booth design red
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Thermopal

trade fair booth

Concept and design for trade fair stand with eye-catching effect. The fire brigade knows it, traffic light manufacturers know it, and Casanovas all over the world certainly know it: red is a signal colour that makes your heart beat faster and which stops you in your tracks. Red demands attention. At the 2011 edition of EuroShop (the world's leading retail trade fair in Düsseldorf) the striking colour provided a contrast to the neutral white of the office furniture at the trade fair stand of the laminate manufacturer Thermopal. The back wall of the Thermopal presentation, measuring 77 square metres, was covered in red shingles, 2950 sample platelets by the laminate manufacturer from the Allgäu region in southern Germany. They showed off the red tones of Thermopal in a very organic way – thanks to the shingle structure. And the highlight: the atelier 522 designers divided the panel wall with the elegant double curve like a stage curtain, opening the way into the adjoining back office of the trade fair stand.

 

where: Euroshop | Düsseldorf | Germany

service phase: 1-9

floor area: 112 m2

construction time: 7 days